ARU Lions Tour

Australian Rugby Union Lions Tour 2013: image01

TVC: Compositing, VFX, Matte Painting (Flame), Motion Graphics (After Effects)

Click here to toggle project info.



The 2013 British & Irish Lions Rugby tour to Australia is one of the most anticipated sporting events of the coming year. The clash will be epic – and the TV commercial for the event is just as heroic.

As lead Flame artist/compositor for the job it was my task to ensure absolute realism for the commercial – especially those shots involving the lion, which was shot on bluescreen half a world away!
In addition to re-lighting an already-shot, live-action, adult male lion, I undertook such tasks as adding feet to the lion where they were cropped out of frame, removing signage from the stadium, matte painting and re-lighting for the stadium to make the setting more ambiguous, plate cleanups, compositing the boy into shots that were previously sans boy, rebuilding the stadium in some shots in order to project onto geometry and fake camera moves, re-timing of the lion to suit the slow pace of the TVC, and of course the final morph and logo animation.

Tickets to the 2013 British & Irish Lions Tour, will go on sale Monday 18 February 2013. Visit rugby.com.au for more information.

Credits:

Director:
Chris & Lachlan
Agency:
Ogilvy Sydney
Production Company:
Exit Films
Exit Executive Producer:
Peter Kearney
Shoot Supervisor:
Hugh Seville
Editor:
Joe Morris
Colourist:
Scott Maclean
Lead Flame:
Scott Geersen
Flame:
Antony Haberl, Heather Galvin
Shake:
Ron Roberts
Cutting Edge Producer:
Abby Buick

CLOSE


Australian Rugby Union Lions Tour 2013: Before/After
ARU Lions Featured in Australian Creative
Australian Rugby Union Lions Tour 2013: image02
Australian Rugby Union Lions Tour 2013: image03
Australian Rugby Union Lions Tour 2013: image04
Australian Rugby Union Lions Tour 2013: image05
Australian Rugby Union Lions Tour 2013: image06